All Natural Naturally Nutritious 41 g Whole Grain Per Serving Rich Source of Fiber 100% Whole Grain - 41 g or More Per Serving Eat 48 g or More of Whole Grains DailyFrom America"s Heartland to Your Heart.Arrowhead Mills has been the pioneer and leader in organic baking mixes, grains, cereals and nut butter since 1960. We believe in nature"s abundance and treat food with respect--not chemicals! Capturing the essence of the earth with organically grown ingredients, Arrowhead Mills takes you back to the basics with the best-tasting, most diverse selection of products for home-baked goodness.You"re always home with Arrowhead!Our whole grain wheat is grown without potentially harmful synthetic pesticides or herbicides... just natural, hearty wholesomeness!Sweetened Shredded Wheat, the "Turn of the Century Cereal." Bite size shredded wheat was originally developed around the turn of the century at a small plant with electricity generated by Niagara Falls. Offering whole grain goodness made from 100% whole wheat, Arrowhead"s Sweetened Shredded Wheat is rich in fiber and low fat with just the right touch of sweetness! Whole Grain Cereal* Rich in Fiber Low Fat Sodium Free–No Salt Added A Cholesterol Free Food Vegan All Natural - no artificial anything!*Low fat diets rich in whole grain foods and other plant foods may reduce the risk of heart disease and certain cancers.