* New, Improved Great Taste * 24 g Protein * 5.5 g* BCAAs * 4 g* Glutamine & Glutamic Acid * Naturally and Artificially Flavored * Whey Protein Isolate * Primary Source * 100% of the Protein from Whey * Banned Substance Tested * 73 Servings * Protein Powder Drink Mix * True Strength * Authentic Optimum Nutrition Product * Informed-Choice.org - Trusted by Sport The True Strength of Whey Whey Protein Isolates (WPIs) are the purest form of whey protein that currently exists. WPIs are costly to use, but rate among the best proteins that money can buy. That"s why they"re the first ingredient you read on the Gold Standard 100% Whey label. By using WPI as the primary ingredient along with premium ultra-filtered whey protein concentrate (WPC), we"re able to pack 24 grams of muscle-building protein into every serving. ON"s attention to detail also extends to mixability. This superior quality powder has been instantized to mix easily using a shaker cup or just a glass and spoon. There"s no doubt that this is the standard by which all other whey proteins are measured. Beyond the Basics * 77% Protein by Weight (24 g of Protein per 31 g Serving Size) * Whey Protein Isolate (WPI) Main Ingredient * Whey Protein Microfractions from Whey Protein Isolate and Ultra-Filtered Whey Protein Concentrate * Over 4 Grams of Naturally Occurring Glutamine & Glutamic Acid in Each Serving * More than 5 Grams of the Naturally Occurring Branched Chain Amino Acids (BCAAs) Leucine, Isoleucine, and Valine in Each Serving. * The "Gold Standard" for Protein Quality *Natural Occurring Amino Acid Profile