* Color Safe Whitener & Brightener * For Laundry Stain Removal * Non-Chlorine Bleach * Whitens & Brightens * For Standard & HE Machines * Removes Old Problem Spots/Stains * 58 Loads OXO Brite is safe for colors, a non-chlorine bleach. OXO Brite harnesses the incredible power of oxygen to whiten, brighten, and deodorize your laundry and fabrics. OXO Brite effectively removes most organic stains. These features make OXO Brite a natural laundry additive to be used with every wash load or a soak cleaner.