* Believing In A Cleaner World * Natural, Reusable Cellulose Sponges * Plant Based * Dye Free * x17 Waster Less- One Reusable Cloth Will Outlast 17 Rolls of Paper Towels Euro Sponge Cloths Paper towels have a lifespan of approximately one use. Yep, they"re one and done. Then it"s in the trash, on the curb and off to a landfill somewhere. Wouldn"t it be better if a paper towel could be reusable and environmentally friendly? Well it can, if you make it out of sponge. So we did. Meet Twist We believe in a clean world. And that means more than sparkling countertops. It means paying attention to what goes into products (and what happens to them then they"re tossed away). Please clean kindly.