* "Purity You Can Taste" * A Premium Short Grain Rice * Family Farms Since 1937 * Gluten Free * USDA Organic * Non GMO Project Verified * Certified Organic by California Certified Organic Farmers (CCOF) Brown Sweet Rice Brown Sweet Rice has a natural sweet taste. On cooking, the grains cling together because of its sticky texture. This rice is ideal for use in Asian recipes and rice puddings. Lundberg Brown Sweet Rice is not processed and has only the husk removed to ensure full flavor and purity. From the Field to Your Plate In 1937, Albert and Frances Lundberg packed up their four boys and moved from Nebraska to California"s Sacramento Valley to escape the Dustbowl. After having seen some of the world"s best topsoil blow away, Albert was determined to farm in a way that sustained the soil and surrounding ecology. He imparted his conservation ethic to his sons–Eldon, Wendell, Harlan and Homer, who founded Lundberg Family Farms and pioneered organic rice growing. Today, the family continues their environmental commitment by utilizing eco-friendly farming methods such as crop rotation and nitrogen-fixing cover crops for soil enrichment, practicing water-conserving irrigation, providing valuable habitat for the migrating waterfowl, and utilizing clean, renewable energy. We are dedicated to being stewards of our environment and our commitment continues to grow with every grain of rice.