* Anti Plaque * Whitening * Tartar Control * With Peppermint Oil for Fresher Breath! * Fresh Breath * Clean Teeth * Fresh Clean Healthy Plus: * Cool Mint * Xylitol * Co-Q10 * Tea Tree Oil Brushing with Triple Action Toothpaste helps prevent plaque and tartar build-up. If you regularly use this extraordinary toothpaste, stop reading and keep on brushing. First Kiss? Welcome! Our Mission: To bring you the most pure & natural products possible. Products that are wildly effective, priced fairly and made with a healthy respect for our even more fragile planet. We work to achieve these lofty goals with a (wide white) smile. Thanks for trying our toothpaste. To all our devoted “kissers” (who kept reading anyway) thanks so much for your continued support, your encouragement & those great product ideas. Keep smiling… -Bob & Steve, Founders & Chief Brushers