* Eco Chic Technology * For Damaged Hair * Eco Chic Hair Care * Beauty from the Elements is Chic on the Street Enriched with grapefruit, apple and aloe extracts plus vegetable protein to soothe dry or damaged hair, control frizz, add shine Smooth As Silk Deep Moisture Shampoo with Eco Chic Technology+ * Luxurious lather soothes dry, chemically processed hair * Cleanses gently for manageable smoothness * Calms unruly hair to alleviate frizz * Increases shine while smoothing dry or damaged hair * Lauryl and laureth sulfate free Soft and smooth, sexy and sultry. It"s how you feel when you have silk against your skin. Now imagine that same feel in your hair. Smooth As Silk Deep Moisture Shampoo has a pearlized formula that glistens in your hand and transforms your hair into a silky palette. New and improved formulation with Apple and Aloe extracts provide antioxidant protection and enhanced moisturizers for even silkier hair. Lather and glow with the flow that begins your style. Smooth As Silk Deep Moisture Shampoo wears beautifully on you. +The elements of earth, wind, fire and water represent a unique combination of certified organic botanicals and incredible style.