What does your favorite music look like? How can you visualize raw energy or sophisticated lounge sounds? And how could you create packaging for that album? Sonic answers these questions with 320 striking pages of today’s best-designed record covers and concert posters. Worlds apart from another rehash of the standards of the 1960s and 70s, this book focuses on contemporary examples from underground and indie music, pop, alternative rock and electronica. An engaging cover and packaging design have become key reasons for listeners to buy music in its traditional forms. With the rapid proliferation of MP3s, effectively designed music covers are increasingly necessary for the success of an album in today’s stagnating music industry. Sonic is a source book designed to inspire music insiders and graphic artists creating music packaging. With its stunning visuals from today’s most exciting music, Sonic also appeals to a general audience of concertgoers, gift givers and all those interested in intelligent "pop" culture.