The Systems Thinking Approach to Strategic Planning and Management

Price 92.58 - 134.27 USD

EAN/UPC/ISBN Code 9781574442786


Producer CRC Press

Pages 392

Year of production 2000

Easy-to-follow and understand, The Systems Thinking Approach to Strategic Planning and Management presents the first practical application of "systems thinking", a concept first introduced by Peter Senge in the Fifth Discipline as a new, better and elegantly simple A-B-C approach to strategic management, planning, and change. It provides a unique Systems Thinking ApproachÔ that places equal emphasis on planning, strategies, and change management processes in support of customer satisfaction.