How to Survive the E-Business Downturn
Price 36.68 - 39.95 USD
EAN/UPC/ISBN Code
9780471498315, 9780471498315
Author
Colin Barrow
Pages
240
Year of production
2000
Intended for E-entrepreneurs whose business is not performing as they would like this book provides pointers on how other E-entrepreneurs succeeded or failed. It offers helpful information on developing your business through vision, marketing and management as well as handling the cashflow and knowing when to quit. Colin Barrow is Head of the Enterprise Group at Cranfield School of Management and Director of the Business Growth and Development Programme, the UK"s most successful programme for entrepreneurs. He is also a founder member of the team that launched CranfieldCreates, the Business School"s own E-business incubator.