Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social mediaùthe priceless secrets, strategies, tactics and insights of more than 20 of today"s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features Proven tips and tactics from 20+ top social media marketers The biggest mistakes businesses make with social media and how to fix them Actionable plans for all areas including social networks, blogs, web TV, and mobile marketing Real-world case studies, best practices, and proven techniques from the experts Detailed list of resources