The Hydra IQ ingredient has been shown to support the creation of new aquaporins. These are the skin cell"s own hydration channels, which improve the moisture flow from cell to cell. This leads to an intense moisture distribution - even in deeper skin layers. Use every morning after carefully cleansing with NIVEA VISAGE cleansing products. Apply the cream by gently massaging into the skin using small upward, circular strokes, avoiding the eye area. For the perfect wake-up effect use in combination with NIVEA VISAGE AQUA SENSATION Anti-Shadow Eye Cream which reduces dark circles and puffiness.