- Author Mel Gooding has spent a lifetime writing about art, and is acquainted with many leading contemporary artists. His latest publication demystifies modern art and demonstrates that making art is a form of play with rules, techniques and strategies – and everyone can play. ‘Art Rules!’ offers a new key to enjoying and understanding contemporary art by showing how it is made. Readers can learn insider tips on how it works, not to mention how to look at it, creatively and with a fresh perspective. The box contains 42 illustrated and interactive cards with images and texts, plus an original book with chapters on the role of critics, drawing, art and nature, and much more.