The ultimate practical guide to business transformation, using proven methods. Some people think change is a dirty word. Business leaders can't afford to think this way. Your competitors change, and your marketplace changes, so if you can't change, you will be left behind. Nina Dar has led hundreds of businesses of all sizes through the change process. Now, these proven techniques that multinational companies have paid thousands of pounds for, are available in one practical, focused guide to business change. Nina's approach puts a uniquely human focus on business change. It focuses on delivering change with the people who matter, and uses case studies from real people who have applied the approach to transform their business. The step by step method used here makes it easy for you to do what you need to replicate their success. If you cannot afford not to change, then you cannot afford not to read this book.