Total e-Mail Marketing
Цена 5.50 - 5.73 USD
book24.ru5.73 USD
EAN/UPC/ISBN Code
9780750657549
Автор
Chaffey Dave
Издатель
Butterworth-Heinemann
Страниц
296
Год выпуска
2008
E-mail is a powerful marketing communications tool which excels at developing relationships with customers. This book describes a practical approach to e-mail marketing for marketers looking to exploit its potential or take their e-mail to the next level. It offers an integrated campaign perspective and shows how to maximize e-marketing results.