The feminisation of public relations. Why males avoid the profession

Цена 71.58 USD

book24.ru71.58 USD

EAN/UPC/ISBN Code 9783639164756

Автор


Вес 433 гр

Год выпуска 2009

- There I was: a lone male among more than 30 females. Then it suddenly hit me. I was an oddity – a male in a female profession, public relations. Women outnumber men three to one, and the figure is increasing. But why is this happening? This landmark study focuses on the PR profession in Australia (and includes data from other countries). With surveys, interviews and focus groups of students at four universities and communicators from all areas of the profession, this work considers what the long-term effects of this global trend might be. Внимание! На данный товар не распространяются ни оптовые, ни накопительные скидки. Эта книга будет изготовлена в соответствии с Вашим заказом по технологии Print-on-Demand. Print-on-Demand - это технология печати книг по Вашему заказу на цифровом типографском оборудовании.