Sacred Cows Make Best Burgers: Developing Change-Driving People and Organizations

Change is happening at breakneck speed. The competition is tougher, the customer is more sophisticated, margins are shrinking, entire industries are disappearing, and everybody is downsizing as they try to do more with less. In this newly revised edition of the classic bestseller, Drs. Kriegel and Brandt, leading authorities in the field of change and human performance, show you how you can anticipate - and keep ahead of - these light-speed changes. Learn how to: Round up sacred cows - outdated beliefs and practices - that cost you time and money and stop you from taking advantage of exciting new opportunities Develop the seven traits of Change-Driving people and teams Gain the competitive edge not by competing but by changing the game Create a Change-Driving environment that will encourage innovation and cutting-edge thinking Motivate people to feel excited and positive about change Create "out of the box" solutions for your...