Logos, Letterheads and Business Cards
Цена 10.10 - 16.87 USD
book24.ru16.87 USD
EAN/UPC/ISBN Code
9782940361601
Автор
Conway Lloyd Morgan
Издатель
Rotovision
Вес
1.1 кг
Страниц
324
Год выпуска
2005
Форма выпуска
190x260
This book brings together the complimentary works of "Logos" by Conway Lloyd Morgan and "Letterheads & Business Cards" by Chris Foges. The combination provides a fascinating insight into the world of logos, branding and corporate culture, followed by a study of its application to stationary. "Logos" looks in detail at a range of projects, examining the background, purpose and methodology of the design in each case, accompanied by comments from the designers themselves and illustrations of each solution and its application. "Letterheads & Business Cards" features 60 projects from around the world, analysing how briefs were met through careful use of typography, illustration, materials, format and printing techniques.