Elections and Exit Polling

Цена 72.56 - 83.00 USD

EAN/UPC/ISBN Code 9780470291160


Издатель Wiley-Blackwell

Страниц 308

Год выпуска 2008

"An understanding of the relationship between the product and the process in election polling is often lost. This edited volume unites ideas and researchers, with quality playing the central role." -J. Michael Brick, PhD, Director of the Survey Methods Unit, Westat, Inc. Elections and Exit Polling is a truly unique examination of the specialized surveys that are currently used to track and collect data on elections and voter preferences. Employing modern research from the past decade and a series of interviews with famed American pollster Warren Mitofsky (1934-2006), this volume provides a relevant and groundbreaking look at the key statistical techniques and survey methods for measuring voter preferences worldwide. Drawing on the most current studies on pre-election and exit polling, this book outlines improvements that have developed in recent years and the results of their implementation. Coverage begins with an introduction to exit polling and a basic overview of its...