In Gain the Edge!, national negotiation expert Martin Latz reveals the simple steps that will turn anyone into an expert via easy-to-use information that can be applied right away. His rules of negotiation: Information is powerso get it Maximize your leverage Employ objective criteria Design an offer-concession strategy Control the agenda. Filled with clear examples from real life, Gain the Edge! is the up-to-date guide for everyone who needs to negotiate for business, law, buying a car, or getting a mortgage.