Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
Цена 78.28 - 123.94 USD
EAN/UPC/ISBN Code
9780742555440
Брэнд
Rowman & Littlefield
Автор
Danesi Marcel
Страниц
288
Год выпуска
2007