Behind the Cloud

Цена 17.25 - 29.76 USD

EAN/UPC/ISBN Code 9780470521168, 9780470521168


Издатель Jossey-Bass

Страниц 304

Год выпуска 2009

Форма выпуска 160x235

National Best-Seller For the first time, Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dot-com implosion of 2001, but also went on to define itself as the leader of the cloud computing revolution and spark a 46 billion-dollar industry, Benioff"s story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In "Behind the Cloud", Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish. Benioff shows how salesforce.com pioneered a simple idea (delivering business applications as a service over the Internet) to change the way all businesses use software applications and, ultimately, change the way the software industry...