Proraso After Shave Balm moisturizes and strengthens your skin. Its non-greasy, aloe vera base soothes razor burn while its rich infusion of vitamin E moisturizes and restores damaged cells. Licorice extract reduces redness and improves skin tone, leaving skin bright, clean and soft to the touch. Originating in Italy, Proraso has been helping men achieve a smooth shave since 1926. Over the years, our line of men"s shaving products has evolved to feature natural-based formulations without mineral oils or artificial colors. Nourishing botanical extracts and natural oils protect the skin before, during and after shaving for an irritation-free experience.