Ben & Jerry\"s: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor

Price 15.16 - 19.00 USD

EAN/UPC/ISBN Code 9780517883709


The former CEO of Ben & Jerry"s tells how two "60s holdovers built a single ice cream store into one of America"s hottest companies. "Deftly and compassionately captures [Ben"s] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.