* 100% Pure * 100% Hoodia Gordonii * Dietary Supplement * Since 1994 * 100% Vegetarian * Non GMO Paradise South African Hoodia is authentic Hoodia produced under government license with proceeds given to SAN upliftment projects. Hoodia is a safe stimulant-free herbal food found naturally in the deserts of South Africa and Madagascar. For generations the Kalahari Bushmen have used Hoodia while on long hunting trips.