JANINA Ultra White Whitening Toothpaste is a unique, clinically proven, non-abrasive formulation which contains the most active ingredients for good oral hygiene and the new WHITENING PATENTED Bromaine Complex, a combination of natural enzymes (Bromelaine from Pineapple and Papain from Papaya) to safely whiten teeth without abrasion.JANINA Extra Strength Ultra White Whitening Toothpaste contains a higher percentage of the natural enzymes of the patented Bromaine Complex to promote faster non-abrasive whitening, for whiter teeth without any harm to the enamel.It is also excellent for the removal of particularly stubborn nicotine and biological age staining. It effectively removes stains from coffee, tea, nicotine, redwine and lipstick, for noticeably whiter teeth.Used twice daily JANINA also helps prevents decay, controls plaque and provides long lasting gum protection. Independent clinical trials have also proven that JANINA is effective in the reduction of halitosis (badbreath).