Work 2.0: Rewriting the Contract

EAN/UPC/ISBN Code 9780738205694


Now that the economy has tanked, it"s time for corporate execs to remind their employees of who"s who and what"s what, right? Wrong, warns Bill Jensen in Work 2.0, his rousing but practical blueprint for creating the productive workplace of the future. Employees are any company"s most important investors, Jensen reminds the forward-thinking leader; how their contributions of time, attention, ideas, knowledge, passion, energy, and social networks are respected and rewarded will determine the success or failure of the company. Think of Work 2.0 as the new contract these employees are wielding, their sophisticated manifesto for how to get a better return on their investment. It"s no longer merely about healthy compensation, good benefits, and a foosball table in the corporate café; today"s workers care about how easy it is to make a big impact, how much and how fast they can learn, and how efficiently what they provide is utilized. Jensen aims this motivational guide at leaders who want to attract and keep these savvy employee-investors, and teaches them how to embrace the asset revolution, give their employees better control over their own destinies, create and deliver peer-to-peer value, and become the type of extreme leaders capable of excelling in extreme times. The book is peppered with great quotes, useful checklists, and tips from leaders already succeeding under the new contract. --S. Ketchum