Nice "n Easy believes that hair looks its best when itââ"¬â"¢s natural-looking. To achieve this this colour uses Colour Blend Technology which contains multi-tonal hair colour. You"ll get get ultimate natural looking colour with layers of delicate tones and highlights. Layers reddish-brown tones to enhance the richness of your hair. For optimal results use on light brown to black hair. On grey hair colour appears lighter than non-grey for a highlighted effect. On natural red hair colour gives a dark burgundy brown result. Will it cover my greys? Yes. Nice "n Easy promises 100% grey coverage even on your toughest greys. How long will my colour last? Nice "n Easy"s exclusive ColourSeal Conditioning Gloss adds intense shine and helps seal in beautiful natural looking colour for up to eight weeks. How does it work? Clairol"s exclusive Colour Blend Technology gives you a pigment-rich base layered with contouring highlights for our most natural looking colour ever. The result is colour that is truly yours. Contains ColourSeal Gloss Designed to be used weekly during the six-week colouring cycle ColourSeal Gloss preserves your beautiful hair colour appearance and actually helps to prevent colour from fading. It should first be applied after initial hair colour application and repeated weekly to help keep your colour looking vibrant. Nice n easy has built in rich conditioners that travel into your hair with the colour to penetrate like no everyday conditioner can. With a perfect blend of natural colour and rich conditioners you"ll have healthy looking beautiful colour that makes your hair come alive with bounce body and radiant shine. Nice n easy starts as an easy to pour liquid then transforms into a drip free creme to surround each strand as the colour and conditioners deeply penetrate into your hair. Nice n easy rich conditioning colour infuses your hair with beautiful natural looking colour. Go lighter or darker softer or brighter completely cover grey and bring out th