Fresh ground coffee made the small way; Fairtrade; Strength - medium - 3; Our original blend; 100% Arabica; Smooth and balanced & always direct from the growers; Filter & cafetiére; Medium roast fresh ground coffee; Real Taste; Deliciously smooth, full of flavour and easy drinking. Medium Roast is our original (and still most popular) coffee, blended from high quality Peruvian & Central American Arabica beans; Small Philosophy..; At Cafedirect we do things differently. For over 20 years we"ve built real relationships with smallholder growers, because the big thing smallholders have is pride and passion... and that"s what makes our award-winning coffee taste so good; Big difference..; In return we pay growers what they deserve, instead of paying middle men. And by working together in true partnership we do more, investing over 50% of our profits in growers to create a more sustainable future; Cafedirect. Made the small way; Taste More; If you love our coffees, you"ll love our tea and hot chocolates too; Find out mote at www.cafedirect.co.uk; Learn more about our range at www.cafedirect.co.uk/explore-our-range; Coffee: traded in compliance with Fairtrade Standards, total 100%; Visit www.info.fairtrade.net