Possible Number One paperback for August, following in the footsteps of last year"s "Acid Row". Aimed mainly at the 40-something women"s market - alongside Lynda la Plante and Ruth Rendell. Advertised in the women"s sections of the national press. Chapter sampler giveaway through a national newspaper. On-air promotion with Classic FM. "Facinating...Minette Walters is on her best form in her gripping new novel"